Push to register 'Nihoncha' as GI to counter overseas imitations and boost brand value
日本茶GI登録へ 海外模倣品対策でブランド価値向上を目指す - projectdesign.jp
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Summary
Japan moves to register 'Nihoncha' as a Geographical Indication to combat overseas imitations and lift brand value.
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What they said
“Toward GI registration for Japanese tea”
日本茶GI登録へ
“Aiming to raise brand value through countermeasures against overseas imitations”
海外模倣品対策でブランド価値向上を目指す
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